If you ask me what is message marketing, I’d tell you it is the hottest marketing method right now in the world. Just forget about the email marketing anymore, it’s out of date already! Embrace the new favored marketing king: SMS message marketing.
You might be thinking: How come SMS message marketing be the marketing king since it has been existing for more than 3 decades?
It’s because email marketing has been too much, and people have got tired or even dislike it. According to the statistics, only 50% of the ad emails are read by the recipients. Technically, it is easy for people to slide away emails or delete all the junk emails with one click without opening them.
However, people can’t avoid SMS messages. They are sent straightly to people’s phones and the content are being displayed on the phone screen. People read them. According to the statistics, people read more than 90% of the SMS messages within 5 minutes after they receive them.
Not bad, huh?
That’s the reason why more merchants have equipped their marketing campaign with SMS message marketing, due to its high effectiveness and low cost. And the best marketing strategy is still: email marketing, SMS message marketing, and social media marketing combined together.
SMS authentication—also known as SMS-based two-factor authentication (2FA) and SMS one-time password (OTP)—allows users to verify their identities with a code that is sent to them via text message. This code is an SMS verification code.
The power of SMS marketing has been proved over the years. It is the most effective way for merchants to promote their brands, connect with customers, and expand their businesses. The reason that SMS marketing has been so popular is not only it is powerfu
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Still, have no good clue about how to do an SMS marketing campaign? Don’t worry, here is the most complete list of all kinds of SMS marketing campaigns. Just enjoy.
One-time password SMS is the same thing as OTP SMS. This is an authorization method to verify the user’s identity for safety reasons. Many merchants use one-time password SMS in their business operations.
Shopify is a great platform that provides trusted tools to start, grow, market, and manage a retail business of any size. To expand your business on Shopify, just be familiar with below 4 tips of SMS marketing: