Infusionsoft = Keap
Infusionsoft is the former name of Keap. According to Wikipedia, Keap is a private company that offers an email marketing and sales platform for small businesses, including products to manage customers, customer relationship management, marketing, and e-commerce.
Keap’s SMS marketing service is now available
On August 10th, Keap announced new text marketing capabilities designed to save business time, reduce chaos and simplify customer interactions by automating communication.
"Text messaging is a powerful sales and marketing tool and we love seeing the great response from our customers," said Rajesh Bhatia, CTO at Keap. "Our goal is to make text marketing as easy as possible, and built-in compliance was a key factor. With this new functionality, we are confident that our customers will see improved communication and lead conversion."
Before Keap has its SMS marketing service
SMS messaging marketing can be very effective. Before Keap has its SMS marketing service, there are professional SMS platforms that provide SMS marketing services for Keap, as a supplement for Keap’s email marketing campaign.
There are different methods to integrate SMS marketing services into Keap’s service. It could be APIs or apps, which is very convenient. Since now Keap has its SMS marketing campaign service, it is even more convenient for the users of Keap to design a better marketing campaign, which contains both email and SMS marketing.
SMS marketing introduction
Nowadays, billions of people have a cellphone. The reach and open rate of SMS messages are much higher than emails. There are no additional apps that people need to install to receive SMS messages. Therefore people can read SMS messages conveniently, which makes SMS messages have an open rate of as high as 98%, according to the statistics. For emails, the opening rate shall be around 22%.
Usually, SMS messages play a role as a supplement for emails marketing. The merchant can send an email marketing campaign first, and then send an SMS message campaign to those who do not respond. In this way, the cost shall be less, and the customers shall be covered in a large percentage.
The power of SMS marketing has been proved over the years. It is the most effective way for merchants to promote their brands, connect with customers, and expand their businesses. The reason that SMS marketing has been so popular is not only it is powerfu
Shopify is a great platform that provides trusted tools to start, grow, market, and manage a retail business of any size. To expand your business on Shopify, just be familiar with below 4 tips of SMS marketing:
SMS authentication—also known as SMS-based two-factor authentication (2FA) and SMS one-time password (OTP)—allows users to verify their identities with a code that is sent to them via text message. This code is an SMS verification code.
As more data security events occurring all around the world, it is very necessary for merchants to set up more complicated verification methods to protect the users’ data security. Normally, the merchants will send an SMS code to the users’ phones, and th
Connect with your customers like you are friends. You don’t ask your friends to buy this or that. You don’t just send promoting notifications to them. Instead, you will think for your friends and care for their feelings. Therefore, you want them to be hap
Still, have no good clue about how to do an SMS marketing campaign? Don’t worry, here is the most complete list of all kinds of SMS marketing campaigns. Just enjoy.
An SMS marketing strategy is to do the marketing through sending people SMS messages. It can be used by different organizations for a different purposes. Mostly, SMS marketing strategy is used in the business world. The merchants often have an SMS marketi
An SMS alert is a message sent by merchants or organizations to mobile phones or devices, to notify something to the receivers.
The Atlanta-based small business marketing service company Mailchimp, which has been expanded from email into social media, search engine advertising, and even postal mail, is adding another marketing way for its customers to expand business: text messagi
As a professional in email marketing, MailChimp has always provided excellent service to its customers. It has done a good job on email marketing. With more people having a cellphone and check it most of the time, it is essential to also use SMS messaging